Malhotra expects prices to remain high until crops from Maharashtra (Sholapur and Nasik) and Madhya Pradesh (Ratlam) hit the market around September 20-25. "We anticipate a price of Rs 30 per kg for tomatoes only after two months, not immediately,” he added.
A senior official from Mother Dairy, which retails vegetables under the Safal brand, stated that the hike in the selling price was due to an increase in the procurement cost over the past two days. “Yesterday, we bought tomatoes for around Rs 240 per kg from the designated mandis and, after adding all the commission and charges, we were compelled to sell them at Rs 259 per kg today at some outlets. However, since we purchased today at a rate which is Rs 40 per kg less, we could see some moderation in prices soon,” the Safal official said.