Mumbai craves for midnight snacks: 2024 unpacked with Zepto report

Zepto, the pure-play quick-commerce player, released its year-end report showcasing how users are choosing instant delivery platforms for everything from condoms to carrots

Quick commerce major Zepto on Friday released its year-end report, 2024 unpacked with Zepto, showcasing how users are choosing instant delivery platforms for everything, from snacks to stationary and self-care essentials.    WHEN YOUR CART TELLS A STORY  - Unique orders by individual users  - Bengaluru: 5,544 curd pouches 

- Hyderabad: 217 ENO packets  - Chennai: 481 condoms; 5,234 quantities of pet food; 481 watermelons     ODD TIME CRAVINGS 

- Snacks, stationery, and self-care essentials topped midnight shopping list

- 20 million snacks ordered between 12 and 4 AM

- 85,000 stationery orders placed late at night

- Mumbai ordered 3.1 mn snacks between 12 and 4 am; Bengaluru ordered 28,000 massagers   

FAST & FURIOUS 

- Zepto made its fastest delivery in 25 seconds and covered 340 million kilometers in 2024   

WEIRD COMBOS

  - Dumbbells + Samosas

- Momos + Chocolate syrup

- Knives + Dettol

- Pooja essentials + Tonic water