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Amazon views India as a long-term investment market where e-commerce is still in its early stages, with substantial headroom for growth supported by strong macroeconomic fundamentals and upbeat consumer sentiments, according to a senior company executive. Abhinav Singh, VP - Operations, India and Australia for Amazon, said that the company's recent announcement here on expansion of 'zero referral fee' coverage to 12.5 crore products (from 1.2 crore items in 2025) has got positive and encouraging response from sellers. "The response from the sellers has been very encouraging. They're excited not just with the fee reduction, but also excited to pass on those benefits to the customers, so customers in the marketplace can enjoy better prices. And at the same time, from a seller perspective, they are able to improve their margin so they are really excited about it," he said. He said the company's long-term outlook for India remains robust, given the structural advantages. "... We have b
In a move to bolster its services in the Northeast, Amazon India has added a new route connecting Guwahati and Kolkata to its dedicated air cargo fleet, Amazon Air. Launched in 2023, the freighter service initially served Hyderabad, Delhi, Mumbai, and Bengaluru. The expansion, expected to speed up shipments by 5x, will support deliveries across all seven sister states -- Arunachal Pradesh, Assam, Manipur, Meghalaya, Mizoram, Nagaland, and Tripura -- the company said in a statement. The inaugural Amazon Air flight to Guwahati was flagged off from the Indira Gandhi International Airport, New Delhi, by Civil Aviation Minister Ram Mohan Naidu Kinjarapu on Friday. "For sellers in the region, the introduction of Amazon Air services to Guwahati will enable enterprises to connect with customers nationwide. Improved fulfilment speeds will allow businesses to reach a wider customer base and participate more meaningfully in India's rapidly growing digital economy, while also bringing the ...