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Series and movies from India clocked over 1 billion views on Netflix in 2023, the streaming service said on Friday in its second engagement report. The report, titled "What We Watched: A Netflix Engagement Report", presented the streaming service's viewership data for the period of July to December 2023. Subscribers across the world watched about 90 billion hours of content on Netflix in the second half of 2023. From India, Sujoy Ghosh's "Jaane Jaan" was the most watched movie on Netflix with 20.2 million views, followed by Shah Rukh Khan's "Jawan" with 16.2 million views and Vishal Bhardwaj's "Khufiya" with 12.1 million views. The other popular titles include "OMG 2" (11.5 million views), "Lust Stories 2" (9.2 million views), "Dream Girl 2" (8.2 million views) and true-crime documentary "Curry & Cyanide" (8.2 million views). From the series that were launched on Netflix, "The Railway Men", starring Kay Kay Menon, Babil Khan and Divyenndu, turned out to be the top title. The ...
Ranbir Kapoor-starrer "Animal" will start streaming on Netflix from January 26, the platform announced on Thursday. Directed by Sandeep Reddy Vanga, the film also stars Anil Kapoor, Bobby Deol, Rashmika Mandanna and Triptii Dimri. "Animal", which hit the screens on December 1, went on to become one of the highest earning Hindi films of 2023 despite being criticised for its poor portrayal of women, misogyny and graphic violence. Ranbir Kapoor said he is looking forward to the digital premiere of his film on Netflix. "We are absolutely overjoyed by the response 'Animal' received in theatres and now I am glad that audiences worldwide will get a chance to watch it in the comfort of their homes. The opportunity to showcase our work globally is truly special," the actor said in a statement. In addition to Hindi, "Animal" will also be available in Tamil, Telugu, Malayalam, Kannada, on Netflix. In a press release, the streamer described the film as an action drama exploring "the intricac
Should a high subscription fee stop those living in rural India from enjoying Netflix shows? Not really! A "sachet subscription" for Rs 10 per movie can play all the trick, says fintech firm PayNearby. Internet data consumption for chatting, content and social media is alike in urban and rural areas. However, it is skewed in favour of the urban population for shopping, education, job searches, medicine and mobile banking, among others as compared to those living in rural and semi-urban areas, said Anand Kumar Bajaj, founder MD & CEO, PayNearby. "Today there is availability of easy credit, easy insurance, easy content and many other services. As per BCG data, in urban and rural areas, people are mostly using data for chat and content on social media whereas for shopping they use it less in rural and more in urban areas. "Imagine if I start selling one movie on Netflix at Rs 10 in cash, it is going to crash down their servers. So to cater to this mass segment which we call Bharat...