The planned demerger of ITC’s hotel division into an independent listed company marks the end of an era for the tobacco and fast-moving consumer goods (FMCG) giant. The company had merged the erstwhile listed ITC Hotels with itself in April 2005 to create a diversified and vertically integrated conglomerate with leading presence in tobacco, personal care, ready to eat foods, paper & packaging, food & agri products and hotels. Prior to it, the company had merged ITC Bhadrachalam Paperboards with itself in April 2002.
The demerger signals a reversal in ITC’s historical growth strategy of using the cash flows generated