Harley, Triumph give a rough ride for Royal Enfield on Google searches

According to the report, the search data for HD X440 and Triumph 400 indicate a very strong start for these aspirational brands

Can the US bike maker Harley-Davidson (HD) and British rival Triumph beat half-century dominance in the Indian market with the iconic Royal Enfield (RE)? This was the question doing the rounds after the two global majors launched their 400cc motorcycles in India during the first week of July, at an aggressive price range. 

Well, if Google search can be criteria to assess the reach of each of these brands, the international bike majors are giving tough competition already with the two brands garnering similar responses to RE’s Hunter 350 launch in August last year and even competing with Classic 350,