 "Utkrishta Kumar, CXO, Business at Meesho")
At a time when a growing number of tech-startups have halted their expansion plans, Meesho is expanding and diversifying its product portfolio. The SoftBank-backed e-commerce firm aims to become a horizontal shopping destination for the next billion consumers in India. For this, Meesho would offer a wide and quality assortment at the lowest price while penetrating both urban and Bharat consumers.
This the company is planning to do even as it brings down its burn rate. Meesho has cut monthly cash burn by 90 per cent to $4 million. Though spending has come down significantly, the company said it continues
