Dayjoy's Visionary Founder Divyansh Agarwal Leads the Way in Direct Selling and Wellness

Kota, India, September 18, 2024: In the ever-evolving direct selling industry, Dayjoy Marketing Private Limited has emerged as a rising force under the leadership of its founder, DivyanshAgarwal. His remarkable journey from an academically gifted student to a pioneering entrepreneur has propelled Dayjoy to new heights as a wellness brand.

Dayjoy Marketing is a shining example of how innovative thinking and a commitment to empowerment can transform lives.

Personal Journey— From a Gifted Student to an Ingenuous Entrepreneur

DivyanshAgarwal’s journey from a young prodigy to a visionary entrepreneur is the driving force behind Dayjoy Marketing Private Limited. As the youngest managing director in the Indian direct selling industry, Divyansh has rapidly made a name for himself, exemplified by his recent Entrepreneurship Excellence Award from the Direct Selling Today Awards 2023. His involvement in the Federation of Direct Selling Companies India (FIDSI) further affirms his potential.

His educational background, which includes graduating with First Class Honors in Information Management for Business from University College London (UCL), laid a strong foundation for his career. At UCL, he honed his skills in business strategy, leadership, and information management. He also served in key leadership roles, such as Head of Public Relations for the UCL Energy Society and Marketing Director for the UCL Hindu Society. 

Divyansh's entrepreneurial journey began in school with Roomkart.in and Crafito, platforms for student accommodation and business services respectively. These experiences led him to create Dayjoy, a global wellness brand that combines natural healing with modern innovation, offering products and opportunities for financial independence through direct selling.

Success and Growth Story: Dayjoy Marketing

Since its inception, Dayjoy Marketing Private Limited has achieved significant milestones, positioning itself as a rapidly growing and forward-thinking company. One of the most notable achievements is the successful expansion into Nepal in May 2024, marking the company’s first international venture. 

Despite regulatory challenges, Divyansh led the team to establish Dayjoy Nepal Private Limited, maintaining the integrity and values of the Dayjoy brand. The founder explains, “Our expansion into Nepal was not just about entering a new market; it was about bringing our mission of wellness and empowerment to a broader audience.”

The company’s franchise network in India has expanded to over 1,000 outlets, supported by four regional offices in Jharkhand, Odisha, Delhi, and Hyderabad, in addition to the head office in Kota. Dayjoy has garnered multiple awards since its inception, including Startup of the Year 2020 and Education System of the Year 2023, cementing its position as an industry leader committed to excellence. Furthermore, the company owns a few patented products to its name that have impressed its loyal customers.

Unique Features: The Dayjoy Advantage

Dayjoy's unique selling points that distinguish it in a competitive market are:

Innovative Product Range: The brand offers over 150 products across health, personal care, home, kitchen, and agriculture categories, catering to health-conscious consumers seeking authentic wellness solutions.

Backward Integration and Quality Control:Dayjoy's ownership of its manufacturing processes ensures stringent quality control, cost efficiency, and the ability to innovate rapidly. With state-of-the-art manufacturing facilities, Dayjoy guarantees the highest standards of quality, transparency, and reliability.

Learning Business Model: The Dayjoy DRIVE education system is an all-encompassing training program for direct selling distributors. From offering training sessions to encouraging personal and professional growth, the system does it all.

Strong Franchise Network:Dayjoy’s extensive franchise network and robust infrastructure ensure widespread product availability and efficient distributor support, enhancing customer satisfaction and distributor success.

Visionary Leadership: Under Divyansh’s leadership, Dayjoy has achieved rapid growth and industry recognition, continuously setting new benchmarks in the direct selling industry.

Commitment to Community and Social Responsibility

Dayjoy also fosters entrepreneurship through specialised community clubs:

These initiatives reflect Dayjoy’s broader mission to create positive social impact, making the brand more than just a business—it’s a movement that empowers people from all walks of life.

Divyansh Agarwal envisions a future of continued growth and innovation for Dayjoy. Plans include expanding into new markets, introducing new product lines, and strengthening the company’s presence in the direct selling industry. 

Today, Divyansh Agarwal is recognised as a leading entrepreneur in the direct selling industry, known for his innovative thinking, strategic leadership, and commitment to empowering others. His journey from a young student in Kota to the founder of a successful wellness company is a story of perseverance, skill development, and a deep belief in the power of entrepreneurship to transform lives.