 "ecommerce")
Namakkal doesn’t conjure up any vision of an uprising site, a la Meerut, where the Revolt of 1857 began. But in July this year, I came across a news item about a bunch of restauranteurs in Namakkal getting together to protest against Zomato and Swiggy’s practices that were hurting them.
Zomato and Swiggy are platforms. Platforms are a business that connect a large number of buyers with a large number of sellers.
The question is what comes first: The buyers or the sellers?
This is an interesting question. Our answer: If you are selling goods, the sellers come first. Think
Disclaimer: These are personal views of the writer. They do not necessarily reflect the opinion of www.business-standard.com or the Business Standard newspaper
