Saturday, December 06, 2025 | 12:18 PM ISTहिंदी में पढें
Business Standard
Notification Icon
userprofile IconSearch

Time to reclaim the billions that global tech giants make off Indian users

Millions of Indian users generate billions in economic value for global digital platforms, yet most of it flows abroad. India must capture this value locally

The Indian Banking, Financial Services, and Insurance (BFSI) industry has shown strong resilience amid global headwinds and achieved impressive growth. Credit growth has remained robust, and non-performing assets (NPAs) have reduced to multi-year low
premium

As India’s billion-strong digital base grows, the next frontier is ownership — of data, innovation, and platforms that keep value and sovereignty within the nation’s borders.

Ajay Kumar - New Delhi

Listen to This Article

American platforms such as WhatsApp, Instagram, YouTube, Facebook (Meta), and X dominate India’s digital space, drawing hundreds of millions of users — yet most of the economic value flows abroad. If revenues reflected user share, Meta’s 900 million Indian users alone would represent about $45 billion annually. Across platforms like Google, Amazon, and Microsoft, India’s digital engagement exceeds $100 billion in value captured overseas. 
In contrast, China blocked global apps early on and fostered homegrown giants such as Alibaba, Tencent, Baidu, Weibo, and ByteDance, keeping the value of its 1.4 billion users within its borders. Today, firms like ByteDance ($155
Disclaimer: These are personal views of the writer. They do not necessarily reflect the opinion of www.business-standard.com or the Business Standard newspaper