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Indian firms, SMBs go for digital transformation, AWS seizes opportunity

Amazon Web Services plans to invest $16.4 billion in India by 2030 as businesses adopt Cloud and AI technologies

Vaishali Kasture, director of AWS India and South Asia
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Vaishali Kasture, director of AWS India and South Asia

Peerzada Abrar Bengaluru

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An increasing number of enterprises and small-to-medium businesses (SMBs) in India are swiftly adopting advanced technologies like artificial intelligence (AI), machine learning, and Cloud computing to enhance efficiency and productivity, say industry experts. This is also boosting their global competitiveness.

Amazon Web Services (AWS), the Cloud computing division of the e-commerce behemoth, is capitalising on this trend by intensifying its efforts to attract these businesses with its Cloud, AI, and machine learning technologies.

Factors driving digital adoption

Experts attribute the rapid digitalisation of Indian enterprises and SMBs to several factors, including technological advancements, expanding broadband access, affordable data costs, and