BS Marketing Initiative

Building an Ecosystem of Thalassemia Care - Manipal Hospital Yelahanka Leads the Way, A Step Towards Stronger, More Compassionate Futures

Bengaluru (Karnataka) [India], April 11: Some healthcare initiatives treat a condition. Others try to change the way we live with it. And then there are those rare efforts that bring people, purpose, and possibility together, all in one room.

Kesar India Limited Strengthens Long Term Growth Visibility with INR 5,100+ Crore Development Pipeline Across 29 Projects

Nagpur (Maharashtra) [India], April 11: Kesar India Limited ("the Company"), a Nagpur-based real estate development company engaged in quality residential, commercial, and mixed-use projects, announced a significant expansion of its long-term development pipeline through a series of strategic land acquisitions, marking a pivotal shift towards building scale, visibility and sustainability in its growth strategy.

Only 14% of Enterprises Have a Clear AI Strategy, Altimetrik and HFS Research Find

Bengaluru (Karnataka) [India], April 11: Across enterprises, AI shapes hiring decisions, influences capital allocation, triggers compliance actions, and steers operational trade-offs at a scale no executive team can realistically supervise. A new report from Altimetrik, in partnership with HFS Research, finds that the vast majority of enterprises have deployed AI without answering a fundamental question: Who is actually in charge of what it decides?

DLF Mall of India Strengthens its Premium Portfolio with the Launch of TAG Heuer Boutique

New Delhi [India], April 10: DLF Mall of India, India's largest destination led retail mall, has further elevated its premium brand mix with the addition of globally renowned watchmaker TAG Heuer. Marking the brand's first franchise boutique in India, launched in partnership with Kapoor Watch Company, the opening reflects DLF's continued focus on building a future forward retail ecosystem and strengthening its positioning as a destination hub for premium and aspirational brands.

Alta School of Technology Appoints Santosh Mishra as Director - AI Innovation

Gurugram (Haryana) [India], April 10: Alta School of Technology, an AI-first computer science institute, has announced the appointment of Santosh Mishra as Director, AI Innovation. With over eight years of experience across global technology companies such as Microsoft and VMware, Santosh brings deep expertise in software engineering, system design, and emerging AI applications to the institution's leadership team.

India Takes Center Stage in Global HR Dialogue as Blue Ocean Corporation Brings International Human Resource Conference to New Delhi

New Delhi [India], April 10: In a landmark gathering that reinforced India's rising influence in the global human capital landscape, Blue Ocean Corporation, the world leader in training and consulting, hosted the India debut of the International Human Resource Conference (IHRC) in New Delhi recently. Organized in strategic partnership with the prestigious HR Certification Institute (HRCI), the conference brought together over 500 senior HR leaders, global certification authorities, corporate decision-makers, and policymakers under one roof.

Vingroup Signs MOU with Maharashtra, Further Expanding its Multi-sector Ecosystem in India

Mumbai (Maharashtra) [India], April 10: Vingroup announced the signing of a Memorandum of Understanding (MOU) with the Government of Maharashtra, establishing a collaborative framework to explore strategic investments across key sectors. The agreement marks a further step in Vingroup's roadmap to expand its integrated multi-sector ecosystem in India, underscoring its long-term investment commitment and consistent development strategy in the country.

IDPIC Appoints K. S. Raju as MD & CEO to Strengthen Digital Payment Fraud Intelligence

Mumbai (Maharashtra) [India], April 10: The Indian Digital Payment Intelligence Corporation (IDPIC), has appointed Mr. K. Satyanarayana Raju as its Managing Director & Chief Executive Officer. IDPIC is India's central AI-driven platform for detecting and preventing real-time digital payment fraud. It was incorporated as a Section 8, not-for-profit entity in October 2025 with approval from the Reserve Bank of India, IDPIC was promoted by State Bank of India and Bank of Baroda, with SBI holding a 50% stake through an investment of ₹100 crore.

Bata India launches new "Everyday Essentials" featuring Taapsee Pannu

Gurugram (Haryana) [India], April 10: Bata India, India's most trusted footwear brand, is set to launch its latest campaign, "Everyday Essentials. Reinvented," bringing renewed focus to open footwear, an enduring staple in Indian wardrobes. Fronted by actor Taapsee Pannu, the campaign celebrates the category's deep-rooted relevance in India while presenting a contemporary collection designed for modern women.

Gartex Texprocess India Mumbai opened on 9th April: Innovations driving apparel manufacturing and textile technologies on display

Mumbai (Maharashtra) [India], April 10: The exhibition comes at a time when India's textile industry continues to chart a strong growth trajectory, supported by policy initiatives and rising global demands. With textile exports currently valued at nearly USD 36 billion (approx. Rs 3 lakh crore), the Ministry of Textiles has set an ambitious Vision 2030 target of expanding exports to USD 100 billion (approx. Rs 9 lakh crore) by strengthening domestic manufacturing and enhancing India's global textile footprint. Events such as Gartex Texprocess India incorporating the Denim Show plays an important role in supporting this momentum by enabling technology adoption, industry collaboration and business opportunities across the textile value chain.