US car maker Ford today launched a special edition of its mid-sized sedan Fiesta in the country, priced at Rs 6.44 lakh (ex-showroom, New Delhi).
The new Ford Fiesta 1.6 ZXI will be available only in the petrol variant, the company said in a statement.
"The Ford Fiesta continues to be one of our bestselling products and registered impressive sales during the festive season. We are building on the success and offering customers with a special edition of the 1.6 ZXI Duratec variant," Ford India Executive Director (Marketing, Sales and Service) Nigel Wark said.
The special edition of the car has been fitted with electronic brake-force distribution, stylised features and leather interiors.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app