Intex eyes Rs 70cr revenues from Andhra

Intex Technologies (India) Limited, a New Delhi-headquartered IT hardware, mobile phones and electronics company, is targeting revenues of Rs 70 crore from Andhra Pradesh in the current financial year, an increase of 90 per cent over FY09. “More than 50 per cent of the targeted turnover will be contributed by Intex Computer Peripherals – the biggest and oldest product vertical of the company – while the rest will come from our PC, consumer electronics and mobile phone business verticals. Nationally, the company expects a total turnover of Rs 800 crore this year, from Rs 464 last year,” Kaushik Chatterjee, zonal sales manager (computer peripherals-south), told mediapersons here on Wednesday.

The sales growth in Intex’s computer peripherals vertical will be achieved by further penetration into Tier-II and Tier-III regions including Vijayawada, Warangal, Karimnagar, Rangareddy, Guntur, Rayalaseema, Khammam, Nalgonda, East and West Godavari and Srikakulam through the two major hubs of the company feeding the entire state – Hyderabad and Vizag. “Intex currently has 25 direct channel partners and 150 dealers, which will seen an uptick of about 40 per cent this year,” Chatterjee said.