MartJack aims at $5 million revenues

Hosted by Microsoft's cloud platform Azure, MartJack is offered in the SaaS model

MartJack, the flagship multi-channel ecommerce platform of Hyderabad-based Reasoning Global eApplications on which Wal-Mart India went live recently, is aiming at garnering revenues of $5 million (approximately Rs 30 crore) this financial year, as against $2 million last fiscal, on the back of its plans to tap into new international markets.

“We are seeing good traction in the West Asian market with over 70 customers already on board since the last one year. Now, the next big markets that we are targeting at are Singapore and Indonesia. We have signed up five multi-brand retailers and brands in these countries that are expected to go live on MartJack by this November,” Abhay Deshpande, founder and chief executive of Reasoning Global, told Business Standard.

Hosted by Microsoft’s cloud platform Azure, MartJack is offered in the SaaS (software-as-a-service) model. Today, it is being used by more than 2,000 marquee customers, both medium and large, including Wal-Mart, Future Group, Godrej Nature’s Basket, Clarks, Aramex, Lulu, The Body Shop and Wildcraft. MartJack also powers online marketplaces run by HDFC (Smartbuy), State Bank of India and Reliance (Special privileges).

Stating that the Indian ecommerce market (only product retail category) had been seeing a 50 per cent growth year-on-year and was expected to touch $10 billion by the end of this financial year, Deshpande said the company was aiming at adding 600 more customers in India, and 150 in Indonesia and Singapore by the end of March 2015.

Replying to a query on whether the company has any plans to focus on the already-crowded US market, he replied in the affirmative. “We have already started making inroads into the US market by signing three clients there. The US is the market that we actually want to look at aggressively from next fiscal,” he added.