ICICI Pru launches biometric cards for paymentsBS Reporter / Mumbai October 2, 2007ICICI Prudential Life Insurance company has launched the biometric smart cards for their rural policyholders to pay premium.Biometric cards contains details of the policyholder such as name, age, address and finger print details. Besides paying renewal premiums, the card will help customers during the time of claim. The card authorises transactions based on the customer