Walmart presses suppliers to share benefits of cheaper yuan

Managers are asking for cost cuts of 2% to 6% on general merchandise

Walmart
Photo: Wikipedia
Reuters Chicago
Last Updated : Sep 24 2015 | 8:54 AM IST

Walmart Stores Inc is seeking price cuts from suppliers that produce goods in China, saying the retailer should share in the savings generated by China's devaluation of the yuan, people with knowledge of the matter said.

Walmart managers in recent weeks have contacted more than 10,000 suppliers in various countries, all of which have manufacturing facilities in China, seeking cost cuts of 2% to 6% on mainly general merchandise including home furnishings, apparel, health and beauty products, appliances, electronics and toys, according to a consultant who advised Walmart on the move and spoke on condition of anonymity to protect his relationship with the retailer.

The company is telling suppliers that they should pass on the savings arising from the yuan devaluation so Walmart can achieve EDLC, or "everyday low cost," its term for the tight cost controls needed to keep prices low for consumers, according to executives at two vendors of durable goods, who also requested anonymity. Both were asked for cuts in the lower half of the 2% to 6% range. Both said they planned to negotiate a reduction in the proposed cuts.

Walmart spokeswoman Deisha Barnett declined to comment on whether the company was seeking price cuts in China-made goods. With almost $500 billion in annual sales and a globally diversified supply chain, Walmart holds tremendous sway over its vendors, which could risk their business with the retailer by pushing back too hard on its requests to lower costs

The move by the world's largest retailer follows efforts by other retailers to benefit from a cheaper yuan. A senior Toys R Us official told Reuters last month that the company was "engaging" with suppliers about improving terms. Home Depot Inc Chief Financial Officer Carol Tome said they had identified potential cost savings from the currency's decline and would pursue them.

Last month, China devalued its tightly controlled currency in a bid to boost growth and help flagging exports. The nearly 2% cut on Aug 11 was the most significant downward adjustment to the yuan since 1994. The currency is down 2.9% versus the dollar so far this year, making exports from the country less expensive when purchased with dollars, the currency most often used in supplier contracts.

Walmart's latest overture to suppliers comes as it seeks to push through broader changes designed to lower its costs through changes to vendor agreements. In June, Walmart began asking all suppliers to pay fees to store inventory in Walmart warehouses and in some cases has sought to extend the time Walmart takes to pay its vendors.

Walmart has been struggling to shore up its profit margins, which have been weighed down by a $1 billion investment announced earlier this year to increase wages for half a million store-level workers and other cost pressures. The company's stock is down 26% so far this year.

Barnett said the new vendor agreements are aimed at making its terms more consistent across suppliers, and were part of its efforts to keep prices low at the store.

"It's change at the end of the day and that's not always easy, but we think what is best for our business and ultimately best for our customers," Barnett said.

Several vendors told Reuters they have pushed back, arguing the new terms would increase costs and make it difficult to supply products at the low prices Walmart demands.

Walmart likely will face resistance to the request related to the cheaper yuan as well, suppliers and consultants said.   

Burt Flickinger, managing director of retail consultancy Strategic Resource Group, said he expected retailers in general to seek discounts for goods from China because of the yuan devaluation and excess of production capacity in the country.

In Walmart's case, Flickinger said, the move reflects an effort to get help from suppliers to "fund lower prices" as the retailer grapples with the costs of an increase to a $9-per-hour starting wage and new investments in its ecommerce platform.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Sep 24 2015 | 3:33 AM IST

Next Story