That Buffett has gone from avidly buying media properties to seeking a business partner for them may not seem so surprising, given the industry’s troubles. But it’s left some current and former employees puzzled.
In recent years, billionaires have snatched up prestigious but ailing papers—see Jeff Bezos and the Washington Post or Patrick Soon-Shiong, new owner of the Los Angeles Times. Why is the world’s third-richest man not willing to pour more money into his papers?
One difference is that the Buffett newspapers are held inside a public company, and the original rationale behind the investment has weakened. Buffett famously looks for businesses with what he calls economic moats to protect them from competitors. Buffett’s ventures with newspapers started early in his career. He acquired the Omaha Sun in 1969, according to a biography by Alice Schroeder.
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