The Indian Institute of Management Bangalore (IIMB), the Robert H. Smith School of Business at the University of Maryland (Smith) and the School of Management, Zhejiang University (Zhejiang, China), jointly announced the launch of a global senior management programme that will have business leaders traveling to each country to learn the keys to successful innovation in each market.

It consists of a series of three international business education and professional development immersion experiences at each of the three institutions, networking and group activities for participating executives.

And the granting of a certificate to each successful program participant. The three institutions will jointly deliver a high-quality impactful experience of an international caliber and will share in the effort, expenses, and revenues from the planning and delivery of the programme.

Pankaj Chandra, Director, IIM Bangalore sa”d,” This innovative program will feature three areas, namely Creativity & Innovation, Manufacturing and Services, with each of the partner schools focusing on one area. IIMB will focus on Services, Smith on Innovation & Creativity, and Zhejiang on Manufacturing. For the participant this will translate into a comprehensive exposure to managing in a global business environment in a more effective mann”r.”“

“To truly lead in global business, executives and senior managers must have a firsthand understanding of today’s top and fastest growing markets,” said G. “Anand” Anandalingam, Dean of the Robert H. Smith School of Business. “As strong partner institutions, we want to offer business leaders in the United States, China and India the opportunity to experience the unique strengths of each market and the best way to do that is to give managers an on-the-ground look at the way businesses operates and why they succeed.”

Executive Dean, School of Management, Zhejiang University, Prof. Xiaobo Wu said “The joint program has integrated the world’s top teaching resources, which spares no effort in cultivating senior managers with an extraordinary global strategic vision and a comprehensive decision-making ability. Therefore the managers here can master the core concepts in management, improve the quality of self-management, interpret the management issues with a global vision and finally become the outstanding leaders in business arena.”

The program, which is designed as three one-week segments, will kick-off in Maryland in June 2011, with a week focusing on managerial and creative innovation. The second phase - manufacturing innovation — will take place in Zhejiang, China in September 2011. The program will culminate with a service innovation module in Bangalore, India in January 2012. The instruction will be a mix of lectures, site visits, industry panel discussions, group projects, and experiential learning. The site visits and industry panel discussions are expected to be 50-60% of the overall instruction portfolio. Each institution will also contribute academic resources to oversee and advise action learning projects between country visits. The action learning projects will be hands-on experiences that will take advantage of the diversity of the participants to address crucial, global management issues. All instruction will be in English.

Participants will likely be graduates with advanced degrees such as an MBA or significant work experience. They will typically be 30+ years of age, owners of a company or leaders in multinational organizations, or entrepreneurs seeking their next ventures or to build their global experience base and mindset.

Each institution will grant an executive certificate to participants on completion of the module at their institution. The three institutions will also grant a joint certificate upon final completion of the entire program.

To facilitate global access to information and registration, a single web site will be created for this program. It is expected that the inaugural program will have a capacity of about 45 participants.

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First Published: Jan 19 2011 | 12:30 AM IST

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