The Strategist Quiz #596

The Strategist Quiz #596

1. Connect Paavo Nurmi, the famous Finnish middle distance runner & Olympian, former US President Harry S Truman, Sir Thomas Smythe, the first Governor General of the East India Company and patron saints — St. Louis IX, Saint Nicholas, St. Catherine of Alexandria — and what do you arrive at?

2. “____is what you do when you need to grow really, really quickly. It's the science and art of rapidly building out a company to serve a large and usually global market, with the goal of becoming the first mover at scale”. Fill in the blank with a new business concept that was introduced by a startup veteran while teaching students at Stanford University. 

3. This technology company was a disruptor from its inception. It has built its culture around the Hawaiian concept of family. Hawaii is central to the company's culture, expressing itself in ways big and small, from the routines at massive conferences to some employees’ tradition of donning Hawaiian shirts on Fridays. Name the company.  

4. What is common to the brands Shell, Nike, US retailer Target, McDonald’s, Starbucks and now MasterCard? Not a finite list.

5. Connect the seeds of a plant native to the eastern Mediterranean especially to the Middle East countries, whose powder is also used as a substitute for cocoa powder to make chocolate bars since it does not contain caffeine and theobromine and diamond & gold jewellery industry and what do you arrive at?

6. What is the business jargon for a hype-laden pitch that makes promises that the salesperson can’t keep. In sales, it means blowing smoke.

7. The founder and the co-founder of these two digital age companies have a surname which means horse in their native languages. One is a $10 billion company and the other has an estimated revenue of $39 billion. Name the founders and their companies.

8. Coca-Cola has even empowered fans to order their own custom-printed names on its label. Recently group of New York creatives got the bottles labelled with the name “Jakelin”. Why?

9. Name the celebrity who is doing ads for the social networking site Bumble. The ads aim to fight gender stereotypes (and rampant criticism) that keep women in the Asian region from pursuing professional and relationship goals.

10. Identify the defunct company from its logo and also state how it got its name

One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries is January 15 till 8 pm. Previous winners and employees of Business Standard and their families are not eligible to participate. The winner is chosen on the basis of the first correct entry received.

There was onecorrect entry to Quiz no 595. The winner is Ramachandra M Bhat from Bengaluru