Clarity Communication, a Delhi-based PR and celebrity endorsement startup that has demonstrated significant growth in adding startups and large companies in last 15 months since its inception raised an undisclosed investment from Atraxn Partners.
This investment will help Clarity to augment and consolidate its position with some of the most influential clients in the market.
The approach would be to build skills and expertise in traditional, digital, social media and celebrity endorsements to cater to wide variety of business and industries.
Clarity Communication partners few leading names in technology, real estate, ed-tech, environment and travel industry.
Clarity has recently added new set of clients to their portfolio like Venture Capital firms and Investment advisory firms.
Sowmya Iyer, founder and CEO of Clarity Communication said, "The approach to communication is three-pronged - storytelling, brand psychology and integrity. At clarity, we are striving every single day to be better at these and that is the core reason that it is adding clients in its portfolio. With this round of investment, it will help us to augment and consolidate our position with some of the most influential clients in the market and add talent to our team".
Managing Partner of Atraxn said, "Our investment in Clarity Communications is largely due to the execution and scale that they have shown in last 15 months, also we feel the market is largely untapped in startup-Up PR space, secondly the founder of Clarity where she has more than 17 years of experience with prestigious names such as Concept PR, E-Lexicon PR, Sahara India Group in Public Relations and Corporate Communication. Atraxn primarily focuses on early startups that needs funding and execution strategies to scale their business".
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
