Mercedes launches the AMG S63 Sedan for Rs 2.53 Crores

Mercedes Benz India today launched the Mercedes Benz-AMG S63 sedan for Rs. 2.53 crore (ex-showroom Bengaluru).

The new AMG S63 sedan will come with a 5.5-litre AMG bi-turbo V8 engine producing 900Nm of torque. It is mated to a seven-speed AMG Speed Shift transmission. The car is capable of doing 0 - 100km/hr in 4.4 seconds and has a top speed of 250km/hr.

On the exterior, the new S63 comes with AMG's aggressive style body kit along with massive chrome grille and sharp dual bean projector headlamps. Chrome accents, lowered-suspension, AMG-styled wheels and quad rear exhausts are also featured on the exterior.

"The Mercedes-AMG S 63 leads the way confidently when it comes to perfection, high-class appeal and top-end quality, The new AMG V8 flagship model in the S-Class is a unique package that has no match in the competitive segment," said Eberhard Kern, Managing Director and CEO, Mercedes-Benz India.

"The launch of a high-end exclusive sedan like Mercedes-AMG S 63, is a fine instance of our successful 'top of the pyramid' product strategy. We have seen a strong growth rate at the top-end segment of the luxury car industry and Mercedes-AMG continues to lead the segment strongly. We are confident of our strong growth momentum in the Indian market," he added.

Mercedes-Benz has inaugurated five exclusive AMG Performance Centres in Mumbai, Delhi, Bengaluru, Hyderabad and Pune. The company has also been able to reach out to more 'performance-drive' seeking customers.

Mercedes has seen a strong growth rate at the top-end segment of the luxury car industry and have now launched their ninth AMG model overall and the tenth car this year.