Mobile App usage surpasses Mobile web surfing in 2014: Study

Image
ANI Washington
Last Updated : Apr 02 2014 | 3:10 PM IST

Mobile users spend more time using apps than surfing the net, a new study has found.

Research of App analytics provider 'Flurry' found that average mobile users spend 2 hours and 42 minutes per day on a mobile device, out of which only about 22 minutes are dedicated to web surfing where mobile apps get a huge share of 2 hours 20 minutes.

The changes indicate that the mobile browser has become just "a single application swimming in a sea of apps," Simon Khalaf, CEO of Flurry, said.

According to techcrunch, different categories of apps were also examined to find out the leader in grabbing people's attention and the results are in favour of gaming apps, dominating the chart with a time-share of 32 percent.

Facebook stands strong at the second position claiming 17 percent time-share.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Apr 02 2014 | 2:55 PM IST

Next Story