MUFTI appoints Vipul Mathur as Chief Operating Officer

MUFTI, clothing and fashion brand, has announced appointment of Vipul Mathur as Chief Operating Officer.

Vipul brings in 20 years of experience in brand management, retail operations and merchandising and was previously employed at reputed organizations such as Aditya Birla Fashion and Retail Ltd., Madura Fashion and Lifestyle and Van Heusen among other companies.

"We are delighted to have Vipul as a new addition to our top management team. MUFTI is a renowned brand that believes in innovation and originality, thereby providing exceptional products to customers," said founder and MD Credo Brands Marketing, Kamal Khushlani.

"I look forward to embarking on a new chapter in my career with the largest Indian denim brand. With the branding landscape becoming immensely cluttered and competitive, it is stimulating to come up with fresh and unique ideas for a brand in order to stand out," said Vipul Mathur on his appointment.