SAFR from RealNetworks launches in India with best-in-class facial recognition

Image
ANI New Delhi [India]
Last Updated : Aug 30 2018 | 5:00 PM IST

RealNetworks India Private Limited, a 100 per cent subsidiary of RealNetworks Inc. (NASDAQ

Utilizing artificial intelligence and machine learning, SAFR - Secure Accurate Facial Recognition, is continuously improving efficiency, accuracy, and reach.

SAFR is distinguished from other facial recognition platforms in three ways.

World-class accuracy - SAFR recognizes faces with proven 99.8 percent accuracy for Labeled Faces in the Wild (LFW), based on the University of Massachusetts benchmark. In addition, the National Institute of Standards and Technology (NIST), tested SAFR's recognition algorithm for "Wild Faces" False Non-Match Rate (FNMR), and ranked it as one of the world's top facial recognition algorithms.

Extraordinary efficiency and flexibility - SAFR work seamlessly with existing IP-based cameras and readily available hardware to recognize people in real time, helping to enhance secure access and surface insights. SAFR supports both cloud and local storage. System integrators and application developers can easily integrate with the SAFR platform through RESTful API's, an SDK, and a dashboard.

Focus on privacy and socially positive use cases - SAFR encrypts all facial data and images to ensure privacy. When used locally, no personal or facial data is ever transmitted over the Internet.

Noriaki Takamura, Vice President and Head of APAC region who travelled from Tokyo for the SAFR launch said, "SAFR supports numerous secure access use cases where facial recognition can replace the use of an ID badge, securely automate entry to facilities, trigger notifications, and log events for analytics. SAFR provides facial detection and tracking of many faces in a single camera feed. Each face can be selectively analyzed for age, gender, sentiment, and liveness. Faces are rapidly matched to a database of enrolled faces, returning each identity with a recognition confidence score. SAFR works with off-the-shelf IP cameras and runs on mobile devices and readily available computers."

Bikas Jha, Country Manager for RealNetworks India, further explained, "SAFR has been designed to scale with high performance and fast processing time, even in rural areas with very low bandwidth. Delivering best-in-class facial recognition, SAFR leverages the latest machine learning and artificial intelligence techniques to detect and differentiate individuals in complex surroundings. SAFR is continuously improving and expanding in real-world environments. Building on its legacy and leadership in streaming media - including compression, media delivery, digital rights management, and efficient scalability - RealNetworks' expertise now extends to AI, machine learning and deep neural networks: the foundation of SAFR.

Disclaimer: No Business Standard Journalist was involved in creation of this content

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Aug 30 2018 | 5:00 PM IST

Next Story