A new study indicates what you probably knew already
The University of Michigan research found that even after getting feedback showing them how much they didn't know relevant political facts, the know-it-alls still claimed that their beliefs were objectively more correct than everyone else's. On top of that, they were more likely to seek out new information in biased ways that confirm their sense of superiority.
The research used several studies to answer two key questions about political belief superiority: Do people who think that their beliefs are superior have more knowledge about the issues they feel superior about? And do belief-superior people use superior strategies when seeking out new knowledge?
To answer the first question, participants reported their beliefs and feelings of belief superiority about several political topics. Researchers asked them how much they thought they knew about these topics and then had them complete quizzes testing their actual knowledge about those issues.
Across six studies and several political topics, people who were high in belief superiority thought that they knew a great deal about these topics. However, when comparing this perceived knowledge to how much people actually knew, they found that belief-superior people were consistently overestimating their own knowledge.
"Whereas more humble participants sometimes even underestimated their knowledge, the belief superior tended to think they knew a lot more than they actually did," said lead author Michael Hall.
For the second question, researchers presented participants with news articles about a political topic and asked them to select which ones they would like to read. Half of the articles supported the participants' own point of view, whereas the other half challenged their position.
Belief-superior people were significantly more likely than their modest peers to choose information that supported their beliefs. Furthermore, they were aware that they were seeking out biased information: when the researchers asked them what type of articles they had chosen, they readily admitted their bias for articles that supported their own beliefs.
"We thought that if belief-superior people showed a tendency to seek out a balanced set of information, they might be able to claim that they arrived at their belief superiority through reasoned, critical thinking about both sides of the issue," Hall said.
Instead, researchers found that these individuals strongly preferred information that supported their views, indicating that they were probably missing out on opportunities to improve their knowledge.
So why do people seem to shun opposing viewpoints? Researchers suggested that while some people insist that they are always right, all of us feel good when the beliefs we think are important are confirmed.
In other words, when a belief is strongly held, is tied to one's identity or values, or is held with a sense of moral conviction, people are more likely to distance themselves from information and people that challenge their belief.
The findings appear in the May issue of the Journal of Experimental Social Psychology.
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
