UNYDE - Internet of Places - technology innovation in offline retail

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ANI
Last Updated : Jan 22 2019 | 4:40 PM IST

UNYDE is a business intelligence organization that started operations in June 2018. Within a short span of six months for this early age start-up, UNYDE raised an undisclosed investment from marquee HNI & Angel investors.

With the agenda of bringing online like technology to the physical retail, it is partnering with businesses and brands- enabling them to drive their consumers' experience by creating a platform to engage with their offline visitors.

UNYDE uses proximity-based technology for detailed analytics and information about consumers' offline buying behaviors, purchase patterns, history, preferences etc. This helps brands share context-rich, accurate and location-specific information to their targeted consumers.

Through UNYDE's wide offerings and feature rich platform, it aims to offer brands with actionable insights and better understanding of their consumers offline journey, which in turn helps them increase walk-ins, sales and revenue. UNYDE is leading innovations in hyperlocal intelligence, contextual and programmable advertising.

"We are building a new future for retail industry by creating India's largest and only network of Connected Smart Stores. We aim to create an all inclusive and seamless consumer experience through our user friendly technology platforms," said Tarun Pundhir, founder of UNYDE.

"He also mentioned that UNYDE is the true omni-channel for businesses and brands as well as the right catalyst for their growth," added Pundhir.

Disclaimer: No Business Standard Journalist was involved in creation of this content

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First Published: Jan 22 2019 | 10:26 AM IST

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