Caterpillar joins hand with Tata Capital for providing finance options to customers

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Akshit Juneja Jaipur
Last Updated : Jul 02 2014 | 7:15 PM IST

Tata Capital Financial Services Limited (TCFSL), the financial services arm of the Tata group in collaboration with Caterpillar’s Financial Products Division will now be offering customers finance options for purchasing Cat equipment at all its dealerships.

Mr. Praveen Kadle, Managing Director & CEO of Tata Capital Limited, said, “We are pleased to have this arrangement with Caterpillar in India to finance their wide range of products and believe that the arrangement is beneficial for all – Caterpillar, Tata Capital and their respective customers. We are confident that customers will find our financing schemes easy and attractive, and that this will be able to add value to their business.”

Through this partnership, Caterpillar will offer some beneficial quotes and credit approval turnaround to its customers. With this model, Caterpillar India aims to cover eight dealer regions by the help of extensive network and coverage of over 100 TCFSL footprints in India.

Kent Adams, President and CEO of Caterpillar Financial Services Corporation, said, “The combination of the globally recognised Caterpillar Financial brand with Tata Capital, which is a well-respected and trusted financial institution in India, creates a powerful competitive advantage for our dealer networks to enable them to obtain financing for their customers and enhance the sale of equipment. We look forward to the success through this model in bringing our support for the dealers and their customers to the next level.”

“As Indian infrastructure is expanding day-by-day, need for a good finance options which carry provides requisite flexibility and customer commitment is always required,” said, Sunil Chaturvedi, Managing Director & CEO of Tractors India Private Ltd. This new model from Tata and Cat will bridge the gap very well. The unprecedented advantages of this combining of forces to reach our existing and potential customers with unique options to serve them even better.”

Source : CarDekho

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First Published: Jul 02 2014 | 2:36 PM IST

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