Actress Amanda Seyfried has replaced actress-model Liv Tyler as the face of luxury French clothing and accessory brand Givenchy.
When the 27-year-old actress was asked if she wanted to front a series of advertisements for their fragrance 'Very Irresistible', she didn't hesitate.
"Amanda is a chic, sexy woman who is a perfect fit for Givenchy," femalefirst.co.uk quoted executive of Givenchy Nicholas Munafo as saying.
The "Les Miserables" actress, who was seen in a purple Givenchy gown at the 2012 Tony awards, said: "I'm proud to be part of the brand because what they do is really cool - they're so artistic. And I feel like I have a foot in the fashion industry now."
Advertisements featuring the actress will be seen starting October.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app