Phablets to hit 1bn units by 2021: IDC

Image
IANS San Francisco
Last Updated : Nov 30 2017 | 10:25 AM IST

Phablets (smartphones with screen size of 5.5-7 inches) will far outpace total market growth by climbing from 611 million units in 2017 to one billion units in 2021, representing a five-year compound annual growth rate (CAGR) of 18.1 per cent.

In comparison, the total smartphone market is expected to grow at three per cent CAGR during the same period, while normal smartphones (under 5.5 inches) will decline 7.4 per cent, the International Data Corporation (IDC) said on Thursday.

The smartphone shipments will grow from 1.5 billion units in 2017 to 1.7 billion units in 2021 globally.

In 2012, phablets were just one per cent of smartphone shipments and now they are approaching 50 per cent of the market.

"The rapid transition to bezel-less smartphones will help minimise the device footprint while growing the screen size from previous generations," said Ryan Reith, Programme Vice President with IDC's "Worldwide Quarterly Mobile Device Trackers".

Android-based phablets have been the primary driver of large-screen smartphones and IDC expects this trend to continue in the years to come.

Samsung's early dominance of the phablet category has been short-lived as other original equipment manufacturers (OEMs) - many of which are Chinese OEMs - quickly pushed the category into the mainstream and even low end.

As a result, China consumed 50 per cent of the 437.4 million phablets shipped in 2016.

IDC expects China will remain the largest market for large-screen smartphones and to grow at a CAGR of 12.6 per cent.

"There is no doubt that 2017 gave birth to the new ultra high-end segment of the smartphone market," said Anthony Scarsella, IDC Research Manager.

"The latest flagship devices from Samsung, Apple, Google, LG, and others has pushed the high end to the $850-plus level for the first time."

Android-powered smartphones have already captured 85 per cent of total market volume and IDC expects this share to remain relatively stable.

--IANS

na/in/ksk

Disclaimer: No Business Standard Journalist was involved in creation of this content

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Nov 30 2017 | 10:16 AM IST

Next Story