Letter to BS: Govt's initiatives for Clean India programme are impressive

A lot remains to be done but it's been a tremendous start and the going has been great

Swachh Bharat, clean India, sweeping
The report is part of a three year collaborating programme undertaken by TERI, Coca-Cola India and USAID
Business Standard
2 min read Last Updated : Oct 03 2019 | 12:27 AM IST
Kudos for devoting a full page (October 2) to the 5th anniversary of the revolutionary Clean India programme launched by Prime Minister Narendra Modi. You’ve done an excellent stock-taking of this crucial project. The project has indeed gone beyond mere tokenism and photo-ops. Notwithstanding a few misses, in totality, there are huge gains.Just the costs averted and savings illustrated in your chart are hugely impressive. That each household could save as much as Rs 70,000 on an average per annum is incredible. A possible reduction of over 5 per cent in the loss to GDP if 100 per cent households are provided toilets is mind boggling. Who would’ve imagined such widespread advantages of a clean-up programme?

The frank comments of Parameswaran Iyer, secretary, Ministry for Drinking Water and Sanitation, give us hope that the government is serious and the 10-year sanitation strategy will ensure that “India will transition from open defecation free (ODF) to ODF Plus”. The government’s move to rope in a vocal and eloquent Opposition leaders like Shashi Tharoor is a great idea. Such efforts will help widen the acceptance of the scheme across the political spectrum and make it a truly national effort. Endorsement by the country’s biggest industrialist Mukesh Ambani should also help. More than anything else, enthusiastic participation of school children gives a lot of hope.

Of course, a lot remains to be done but it’s been a tremendous start and the going has been great.

Krishan Kalra, Gurugram
Letters can be mailed, faxed or e-mailed to: 
The Editor, Business Standard
Nehru House, 4 Bahadur Shah Zafar Marg 
New Delhi 110 002 
Fax: (011) 23720201  •  
E-mail: letters@bsmail.in
All letters must have a postal address and telephone number

One subscription. Two world-class reads.

Already subscribed? Log in

Subscribe to read the full story →
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

Topics :Clean India MissionLetter to BS

Next Story