After a fortnight of relentless campaigning, a Newspoll for The Australian newspaper showed voter satisfaction with him at 35 per cent, down four points, while conservative rival Tony Abbott saw a three-point jump to 41 per cent.
The number of people dissatisfied with Rudd rose six points to 54 per cent, his worst ever performance as prime minister and just below when he was ousted as Labor leader in 2010 by Julia Gillard.
In contrast, Abbott enjoyed a boost of four points and he is now the closest he has ever been to his rival ahead of the September 7 election.
On a two-party basis, the conservatives are ahead 54 percent to Labor's 46 per cent -- two per cent higher than a week ago.
Despite the dire numbers in a poll of 1,692 voters over the weekend, the embattled Rudd, who re-took the leadership from Gillard in a party coup in June, said it would be a mistake to write him off.
"If you look at my political career in the past, it hasn't always been easy and I've been written off many, many times before.
"In this campaign, we're still in the second quarter, we're not even up to half-time" he added, likening it to a sports game.
The poll came a day after Rudd warned the country faced the risk of a recession if Abbott was elected, claiming his rival planned to slash Australian dollar 70 billion (USD 64 billion) from government spending.
Rudd backed up his attack on the conservative's economic credentials with the release today of a series of adverts accusing Abbott of planning to slash thousands of public service jobs and "cut billions from health and education".
Labor came into the campaign vowing not to be negative and Abbott claimed the ads would backfire.
"He (Rudd) can't open his mouth without attacking the coalition and attacking me," Abbott said.
"That's because they have no record to defend and have nothing positive to say about our future.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
