Badhaai Ho - The Film Creates New Records on BookMyShow

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- Badhaai Ho registered the highest opening day ticket sales for an Ayushmann Khurrana film- a clear indication of the actor's growing popularity - Badhaai Ho became Ayushmann Khurrana's fastest film to reach the 1 million ticket sales milestone- in just 4 days on BookMyShow - In line with the expectations, while Badhaai Ho has been accepted very well in metros, it has also witnessed higher contribution from non-metros like Ahmedabad, Lucknow, Chandigarh, Jaipur & Indore when compared to other films in similar genres, thus reinstating the wide acceptance of the film - Badhaai Ho has witnessed higher contribution to the overall collections from the non-metro markets, accompanied by significant contribution from the metros, thus re-instating the widely celebrating success of the film - BookMyShow alone contributed 44% to the opening weekend collection of the film

Ashish Saksena, COO- Cinemas, BookMyShow, said, "Badhaai Ho is an incredible family entertainer. Its strong performance on BookMyShow not only reflects on the popularity of the film but is also a testament to how millions of movie-goers continue to book with us to watch their favourite films, week after week. Badhaai Ho had the audience hooked right from the time its trailer released and to add to its positive word of mouth, Ayushmann Khurrana is on a success trail after his phenomenal performance in Andhadhun, which will also significantly continue to help Badhaai Ho. Since the movie flow generally reduces after Dusshera until Diwali, Badhaai Ho will get a good opportunity to capitalise on the long unaffected run."

Aneesh Mohan, Head of Marketing, Junglee Pictures, said, "After Talvar, Bareilly Ki Barfi and Raazi, we are happy to deliver another successful film. Badhaai Ho has re-defined the family comedy as a genre. We are grateful to all our partners for their constant support and wish for many more successful collaborations in future."