"We, at Choice Broking, have initiated Investica keeping the interest of the 5.28 crore individual investors of mutual fund schemes in mind as also to aid them in decision making with appropriate tools," Choice Group managing director Kamal Poddar said in a statement here.
"Amid the rapidly growing industry of mutual funds in India, the Individual Investors accounted for a whopping 46.5 per cent of industry's assets as of April 2017.
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