Party chief M Karunanidhi told reporters here that out of 42 contenders, Maran, a post graduate in business administration, was chosen after an interview session presided over by him.
Other senior leaders, including DMK Treasurer M K Stalin and Duraimurugan, also participated in the session.
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The announcement of the candidate for the bypoll came days after Karunanidhi writing to all opposition parties seeking their support for its nominee to put up a united fight against the ruling AIADMK.
The CPI-M and CPI have already rejected his appeal, pointing out to DMK's association with the UPA in the past and being a party to various 'anti-people' policies.
The bypoll has been necessitated by the death of AIADMK MLA C Perumal, 62, in July.
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