Eicher Motors today said the board of Eicher Polaris Pvt Ltd (EPPL) has passed a resolution to close operations of the JV firm with immediate effect.
EEPL, an equal joint venture between Eicher Motors and US-based Polaris Industries Inc, was incorporated in October 2012.
The EEPL board met on March 9.
In June 2015, the EEPL had launched Multix, a personal utility vehicle purpose-built for independent businessmen.
Given its unique positioning and differentiated product features, Multix initially generated significant interest from customers.
"However, the initial interest could not be sustained and the subsequent sales performance was significantly slower than the company's (EEPL) expectations," Eicher Motors said in a statement.
In the coming days, the EEPL will engage with all its valued stakeholders including customers, suppliers, employees and channel partners to implement the closure, it said.
It will continue to provide spares and service support for the fleet of Multix vehicles on the road.
As of December 31, 2017, Eicher Motors had invested Rs 289.50 crore in EPPL.
The sums invested so far, together with additional investments, as required to close down the operations, shall be written- down in accordance with the applicable regulations, Eicher Motors said.
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
