Run from a two-storey building, the campaign office of Mahua Moitra, the TMC candidate from Krishnanagar constituency, is nothing short of a modern-day electioneering spectacle.
It is helmed by six young Supreme Court lawyers from Delhi and supported by 30 youths from Trinamool Congress's local unit. The team uninterruptedly works the phones and laptops round-the-clock, seeking feedback from party workers and offering immediate solutions to them.
Moitra, a former investment banker, steps in when the matter is serious. "I always do my elections like this," she said.
"We are not a cadre-based party and elections are not won (just) like that. I have names of 20 party workers in all of the nearly 1,900 booths. So reaching out to everyone, training polling agents, handling procedural work, everything is done from here and my brother-in-law is heading all this," she told PTI.
An MLA from Karimpur assembly segment in the parliamentary constituency, Moitra is fighting her maiden Lok Sabha election.
She was fielded from Krishnanagar after Mamata Banerjee's party denied ticket to Tapas Paul, a two-time MP and actor-turned-politician.
Paul was in jail for 13 months in connection with the Rs 17,000-crore Rose Valley chit-fund scam, and had also hogged headlines for his rape comment in July 2014, for which he later apologised.
Moitra had been scouring the dust in rural areas as she tried to blunt the challenge put up by her main rivals BJP's Kalyan Chaubey, a former Indian footballer, and CPI(M)'s Shantanu Jha, a professor of agri-sciences. A Hindutva upsurge in the region has complicated her road to success.
But she appeared confident about her win from Krishnanagar, saying she is thinking only about how big her winning margin will be.
While Mamata Banerjee has held two rallies and a roadshow in her support, Prime Minister Narendra Modi and BJP chief Amit Shah have held public meetings for the BJP candidate.
The saffron party has identified Krishnanagar as one of the 23 seats they are targeting to win in Bengal this general election.
Let them come, it doesn't matter. It's a very nice place. Let the prime minister fight the election against me from here, he will lose. For me the question was never about winning or losing, the matter is I want a very good margin and I am in race for that, she said.
Moitra took a plunge into politics in 2008. Initially, she joined Congress chief Rahul Gandhi's "Aam Aadmi Ka Sipahi" project of which she was the Bengal in-charge. Later, she joined the Trinamool Congress.
"I had managed Congress campaign for Bankura Lok Sabha seat in 2009. After that I joined Trinamool and managed campaigns for civic polls, assembly polls, panchayat elections and also fought my own election in 2016 (from Karimpur assembly seat).
"I know how to work on the ground. Once you are an MLA you learn about governance and how you have to work for people. All these things have helped me and obviously gives me an edge," she said.
Did she ever regret or feel disenchanted with politics after leaving a cushy job in the US, where she worked as vice president at JP Morgan?
"Both the spheres have basic things in common. You need to have capacity for physical and mental labour and both require enormous amount of self-discipline as you need to deal with the time when you go through lows. Also, you need to be perseverant and tenacious."
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
