The 229 young women were among a 280-member delegation who crossed the Demilitarized Zone that divides the two Koreas at the Dorasan border post north of Seoul.
Each donning the same coat and dark hat worn by the North's art troupe, who arrived the previous day, the cheerleaders were jovial as they piled through the South's immigration control, exchanging comments with a horde of South Korean journalists.
"I am happy to see you," said one, beaming broadly.
The cheerleaders are reportedly the product of a careful selection process, screening for their family backgrounds, looks, skills and loyalty to the ruling Workers' Party.
The North has sent such cheerleaders to three international sports events hosted by the South -- the 2002 Asian Games in Busan, the 2003 Summer Universiade in Daegu and the 2005 Asian Athletics Championships in Incheon.
One of those in the 2005 group, Ri Sol-Ju, went on to become the wife of North Korean leader Kim Jong-Un.
They boarded a convoy of South Korean buses to take them to Gangneung, where the ice hockey events will be held, and around 20 well-wishers waved blue and white unification flags to welcome them as they drove into South Korea.
The delegation, led by Pyongyang's sports minister Kim Il-Guk, also includes three other officials from the National Olympic Committee, 26 taekwondo demonstrators and 21 journalists.
The two Koreas held a rare high-level meeting last month and the North's ceremonial head of state is due to arrive Friday, the highest-level Pyongyang official ever to visit the South.
But critics in the South allege the North has been allowed to hijack the Pyeongchang Games, dubbing them the Pyongyang Olympics instead.
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