For Pakistan's Misbah-ul-Haq, the answer is simple -- it's his position as captain of a team already dubbed "predictably unpredictable" by a rival coach at the World Cup.
As well as two heavy defeats in their opening games in Australia and New Zealand, eight Pakistan players were fined for breaking a curfew, there were claims of a training ground bust-up while chief selector Moin Khan was sent home for visiting a Christchurch casino.
Then there are the team's millions of demanding fans back home.
But in his five years in charge, 40-year-old Misbah has become Pakistan's most successful Test captain.
In one-day internationals, he has overseen victories over arch-rivals India -- in India -- and South Africa on their home turf.
But if he scores runs and the team fails, he is the go-to target. If he doesn't score and the team does well he is still the target.
"It's one of the top five toughest jobs in the sporting world," Misbah told AFP.
"There are lots of expectations and when they are not fulfilled you get criticised, at times unnecessarily.
"Every other day you suffer and it has a negative effect on the team as players get hurt, their families are affected and the team's focus is distracted."
Captaining the Pakistan cricket team has always appeared to be mission impossible.
Even Imran Khan, born in the same Punjab city of Mianwali as Misbah, was forced to leave after leading Pakistan to their one and only World Cup title in 1992.
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