With PUSA 1509 variety arriving in mandis of Punjab and Haryana, its prices are hovering around Rs 1,200-1,300 per quintal which is even lesser than the Minimum Support Price (MSP) of Rs 1,450 per quintal for Grade-A variety, traders said.
In Uttar Pradesh and Madhya Pradesh, the variety is fetching price in the range of Rs 800-1,000 a quintal, they further said.
Sethi claimed that farmers in Punjab brought uncertified and unrecommended seed of short-duration 1509 variety and planted it without considering its results.
Exporters pointed out that rice millers had witnessed high broken content in 1509 variety during processing last year. Besides grain turning weak, rice of this variety became blackish, which was not acceptable to overseas buyers, they said adding that exporters and millers were unnecessarily being accused of not paying higher rates for this crop.
"We had spent Rs 8-10 lakh on advertisements just to discourage farmers not to plant 1509 variety. But despite that fact this year 2 crore bags of this variety was expected to arrive in mandis in Punjab alone," he said.
A vigorous campaign was also launched this season in paddy growing areas of Punjab and Haryana, asking growers not to sow PUSA Basmati 1509 before July 15 after basmati exporters complained of high incident of broken content because of pre-mature plantation.
Exporters said farmers planted crop before July 15 despite being told not do so.
Its yield is about 25 quintals per acre, more than the other aromatic variety of PUSA 1121 whose yield is 20 quintals per acre.
After basmati 1509 variety fetched higher returns in 2013 when this came for the first time, farmers, who planted it early, fetched Rs 4,000 per quintal for paddy, industry insiders said.
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