Rupa & Co gets exclusive licence for 'FCUK' innerwear in India

Image
Press Trust of India New Delhi
Last Updated : Apr 08 2016 | 10:13 PM IST
Knitwear maker Rupa & Co today said its arm Oban Fashions has acquired the exclusive licence from French Connection for manufacturing and sale of innerwear brand 'FCUK' in India.
Oban Fashions, a wholly-owned subsidiary of the company, on April 7, 2016, entered into a definitive license agreement with French Connection Limited, Rupa & Co said in a BSE filing.
Under the pact, Oban Fashions will have the rights to develop, manufacture, market and sell the innerwear and related products with the brand name 'FCUK' in India, it added.
According to information available on the website of French Connection (FCUK), the company, which entered India in 2008, has opened 55,000 sq ft of retail space over 240 points of sale across 53 cities.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Apr 08 2016 | 10:13 PM IST

Next Story