Sixth edition of Kerala business-to-business meet begins

Small and Micro Enterprise (SME) sector is a robust platform to employ the skills of expatriate Malayalis returning to the state due to the recent nationalisation drives in the countries where they work, Kerala Industries Minister A C Moideen said here today.
"This is a sector that has always been a reflection of the distinctiveness of Kerala, and this generation and future generations can find employment in the state through SMEs," Moideen said inaugurating the sixth edition of Kerala business-to-business meet, Vyapar 2017.
"Vyapar 2017 shall bring innovative and creative interventions and find sustainable models of development, apart from reaching out with the state's products to national and international buyers," the Minister said at the three day conference organised by the Department of Industries and Commerce, Government of Kerala.

S Sarma, MLA, in his presidential address, noted that there is a business-friendly environment for the SMEs and "Vyapar 2017 is a far-sighted programme to get businesses and buyers involved in the sector".
Apart from delegates from 46 countries, there are special delegations from Japan and Sri Lanka at the high-profile business meet that showcases the state's robustness in the SME sector.
"The presence of the special delegates is a proof that the state's SME business-to-business meet is gaining importance internationally and has the potential to attract more international interest in future," said Prof K V Thomas, MP.

Additional Chief Secretary (Industries) Paul Antony said the B2B meetings would be followed up with an e-platform, a permanent marketing portal for interactions between buyers and sellers, which would also help consolidate the gains of such B2B meetings.

"We want to follow the model of the Tourism Department, which has successfully tapped into digital and social media marketing," he said, noting that the marketing portal would be a permanent medium for interaction between sellers and buyers.
Director (Industries & Commerce) P M Francis reiterated that the aim of Vyapar 2017 is to increase business volume, strengthen the economy of the state and explore the potential abroad.
"Around 7,500 business meetings are expected to take place over the three days of the event," he said.
(REOPENS MCM20)
Later, the organisers said around 2,000 buyer-seller
meetings were held on the inaugural day.

The three-day event with 200 selected sellers was attended by 400 buyers, of which 70 were international businesses, a release said.
The B2B meetings will continue from 10 am to 6 pm tomorrow, and from 10 am to 1 pm on Saturday.