The ad campaign, which showcases citizens saying Mi Labharthi (I am a beneficiary) of government schemes, has come under the scanner as claims have been raised over their authenticity.
"After three years in office, an atmosphere of "Mi Labharthi" is being created. I feel the government should be such that it need not have to resort to such publicity. In fact, people should be saying such things about the government and not vice versa," Thackeray said.
Thackeray also took potshots over the meeting between chief minister Devendra Fadnavis and NCP chief Sharad Pawar in Mumbai last night.
"Fadnavis and Pawar had a secret meeting. There were no talks about farm loan waiver in the meeting. The discussion was about the Mumbai Cricket Association," he said.
"Why indulge in all this farce?" Thackeray said. "You (Pawar) used to criticise that we don't understand anything about agriculture," he added.
Referring to problems faced by Marathi-speaking populace in Karnataka, the Sena leader said, "If my party comes to power in Maharashtra, we will bring the Marathi-speaking areas in Karnataka under our state."
The Sena is trying to strengthen its base in western Maharashtra where it has 13 seats. Traditionally, western Maharashtra is considered a stronghold of both Congress and NCP. The BJP made inroads in the region in 2014 elections and currently has 24 of the 70 Assembly seats in western Maharashtra, while NCP has 19 seats there.
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