By Devidutta Tripathy
MUMBAI (Reuters) - Tata Motors will invest more than 40 billion rupees ($625 million) to boost sales of its passenger and commercial vehicles, its chief executive said on Monday, as the Indian automaker looks to return to profit in its domestic business.
The company has committed to invest 25 billion rupees in its car unit and will pump more than 15 billion rupees into its trucks and bus business this year and annually over coming years, CEO Guenter Butschek told reporters in Mumbai.
Tata Motors, maker of the loss-making Nano small car, will focus on reducing costs, launching new products and ramping up production volumes over the next six to nine months as part of its turnaround plan, Butschek said.
"To return to overall profitability is what we have given ourselves as the ultimate objective for the year 2017/18," Butschek said.
Tata Motors, owner of British luxury brands Jaguar and Land Rover, has been trying to turn around its loss-making domestic unit by modernising products, improving efficiency, cutting costs and streamlining its organisation and supplier base.
The automaker, which has 5.5 percent share of the passenger vehicles market, has struggled to boost sales in a country where rivals Maruti Suzuki and Hyundai Motor have cornered two-thirds of the market.
Earlier this month it ended talks with Germany's Volkswagen Group to jointly develop a car for India and other emerging markets over technical issues.
In February Tata Motors launched the TAMO sub-brand to test new technologies and help it become more responsive to changing market trends. But plans to launch the first TAMO-branded car have been put on the back burner as it focuses on turning around the business, Butschek said.
($1 = 64.0300 Indian rupees)
(Writing by Aditi Shah; Editing by Muralikumar Anantharaman and David Holmes)
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
