In a bid to provide enhanced value-added services to its customers in Tamil Nadu, Hutch has launched 'mobisodes', mobile episodes of humorous clips from plays, in association with 'Crazy' Mohan, the Tamil playwright, according to a press release. | |
| Hutch's mobile subscribers who like to have some humorous clips as caller tunes will have to dial 123456 and listen to Crazy Mohan's mobile episodes or mobisodes, the release added. |
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| Hutch has split one of Crazy Mohan's plays "Satellite Samiyar" into 25 mobisodes. Each episode is anywhere between one minute and three minutes in duration. This value-added service comes at Rs 6 a minute for the subscribers. |
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| Hutch also plans to split other plays like "Aladdin and the 100 Watts bulb" into similar episodes. The service will be available to both post and pre-paid subscribers of Hutch. There will also be a daily contest called "Crazy Mohan question of the day" based on the previous day's mobisode. Winners will get a set of autographed Crazy Mohan CDs. |
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| A set of six humorous clips are available as caller tunes at a charge of Rs 30 a month for three tunes, added the release. |
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