Jewellers come up with new collections ahead of Ram temple consecration

Senco Gold & Diamonds has launched its 'SiyaRam' collection, while Kalyan Jewellers introduced 'Nimah', a heritage jewellery line-up, company officials said

Ram Mandir, Ram Temple
Ram Mandir (Photo posted on X by @ShriRamTeerth)
Press Trust of India Kolkata
1 min read Last Updated : Jan 21 2024 | 8:20 PM IST

Several jewellery retailers have joined the bandwagon of the Ram Temple consecration, unveiling new collections with temple-style motifs and imagery of Lord Ram.

Senco Gold & Diamonds has launched its 'SiyaRam' collection, while Kalyan Jewellers introduced 'Nimah', a heritage jewellery line-up, company officials said.

"The atmosphere of devotion to Lord Ram is palpable everywhere in anticipation of the Ram Mandir inauguration, said Suvankar Sen, MD & CEO of Senco Gold & Diamonds.

The designs capture the grandeur of the Ram Mandir, commemorating the legendary moment of Lord Ram and Sita's coronation, he said.

The new collection captures the essence of exemplary leadership, companionship and devotion, and highlights delicate craftsmanship, Sen said.

Ramesh Kalyanaraman, Executive Director of Kalyan Jewellers, said the 'Nimah' collection is a celebration of our rich heritage, cleverly reimagined through contemporary design and adorned with precious stones.

The design is reminiscent of Karnataka's temple jewellery, incorporating elements from the Ramayana, he said.

Lord Ram and the Ayodhya temple are artfully incorporated in the jewellery designs, Kalyanaraman said.

The Pran Pratishtha' consecration ceremony at the Ram temple in Ayodhya will be held on Monday.

(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

Topics :JewellersKalyan JewellersSenco GoldRam temple

First Published: Jan 21 2024 | 8:19 PM IST

Next Story