YouTube hikes prices on US premium plans; annual subscription up $20

It has also hiked prices for YouTube Music by $1 to $10.99 in the U.S. The move follows similar price increases by Amazon Music, Apple Music and Tidal

YouTube
YouTube
Reuters
1 min read Last Updated : Jul 20 2023 | 8:33 PM IST
YouTube, Google's video streaming platform, hiked prices on its monthly and annual premium plans in the United States.

The YouTube Premium plan would cost $13.99 a month in the US, up $2 from before, according to the company's website on Thursday. The price for its annual plan was hiked by $20 to $139.99.

It was unclear if the price hikes would apply to other markets too. Google did not immediately respond to Reuters' request for a comment.

YouTube had in April introduced new features for its premium users including letting them host Google Meet sessions to watch videos on the platform together with other users.

It has also hiked prices for YouTube Music by $1 to $10.99 in the U.S. The move follows similar price increases by Amazon Music, Apple Music and Tidal.

(Reporting by Chavi Mehta in Bengaluru; Editing by Shilpi Majumdar)
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Topics :YouTubeUnited States

First Published: Jul 20 2023 | 8:33 PM IST

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