Marketing

In the ever-changing digital world, Click Here offers a refresher course that should be again and again to stay up to speed on the subject

In this session, Sunil Narula, Senior Vice President- Sales & Marketing, PEWIN, Panasonic Life Solutions India, talks about how a legacy brand can stay relevant to GenZ, and provides career tips

In this session, Amitesh Rao, CEO, South Asia - Leo, Publicis Health and Publicis Business, talks about branding, advertising, strategy and leadership styles and provides valuable career tips

In this episode Tuhina Pandey, Director APAC Communications & Marketing, India and South Asia, IBM, talks about opportunities and challenges in marketing communications and gives career advices >

In this Manager’s Mantra episode, Ashish Tiwari shares his rich experience in marketing that spans across sectors. His suggestions can help you land into your dream marketing job

The creator of the Red Bull empire had a strong aversion to media attention, and even his death would not change that

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For those new to marketing or coming from a non-marketing background, Marketing Mixology offers a good introduction to the subject

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The surge comes amid a consumption slowdown that dragged economic growth to 5.4 per cent in the September quarter, the weakest in nearly two years

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Agricultural reforms should, therefore, not remain limited to factor-market reforms, but should also include efforts to liberalise constraints to marketing

Tune in to hear Akshay Mehrotra, CEO of Fibe, discuss how they provide credit to youth and the key marketing tactics reshaping the fintech landscape!

The customer's decision journey is becoming more complex, requiring brands to create a constant stream of content to engage with their audience

The company had certain marketing and advertising expenses in financials that were considered as admissible expenses incorrectly while calculating the taxable surplus in the policyholder's account

As internet trolls attacked her for her facial hair, a full-page advertisement by Gurugram-headquartered Bombay Shaving Company appeared on the front pages of some newspapers addressing her

In Part 2 of Manager's Mantra with Ambi Parameswaran, find out how AI and smart tools can help you become the top brand manager of the future. >