Modi bats for stricter consumer protection act for misleading ads

Referring to the Vedas, Modi said, 'Our Vedas have an extensive mention of consumer protection'

Underlining the Union government's resolve of building a 'New India', Prime Minister Narendra Modi on Thursday said that "consumer protection" was in line with the same and a new act, which will have strict guidelines on misleading ads, is in the making.

"New consumer protection act is in the making, consumer empowerment will be a major part of it and guidelines on misleading ads will be stricter," Modi said at the International Conference on Consumer Protection for East, South & South-East Countries in New Delhi.

Referring to the Vedas, Modi said, "Consumer protection in an inseparable part of governance. Our