Twitter unveils special emojis for IPL
There will also be an emoji for the 10th season when fans Tweet with #IPL
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But unlike the much-larger Facebook, Twitter has failed to attract enough in advertising revenue to earn profit. (Photo: Reuters)
In a first for the IPL, social media platform Twitter today unveiled special emojis for 30 of the league's biggest stars.
"Fans can just Tweet using the designated player hashtag (i.E. #ViratKohli for Virat Kohli) and an emoji version of that player will automatically appear after the hashtag within the Tweet," the company stated in a press release.
There will also be an emoji for the 10th season when fans Tweet with #IPL.
"These special player Twitter emojis are a celebration of our superstars who light up the league...We would like to dedicate this launch to them and can't wait to see the conversation that unfolds this season," said BCCI CEO Rahul Johri.
"Fans can just Tweet using the designated player hashtag (i.E. #ViratKohli for Virat Kohli) and an emoji version of that player will automatically appear after the hashtag within the Tweet," the company stated in a press release.
There will also be an emoji for the 10th season when fans Tweet with #IPL.
"These special player Twitter emojis are a celebration of our superstars who light up the league...We would like to dedicate this launch to them and can't wait to see the conversation that unfolds this season," said BCCI CEO Rahul Johri.
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First Published: Apr 05 2017 | 3:07 PM IST